Please join the Washington Network Group (WNG) when we meet with Cyndy Porter, founder of Success thru Style, who will lead discussion about “Living Your Brand Inside and Out.”
About this Event:
What does it mean to have a personal brand? Come meet Cyndy Porter of Success thru Style, who will help you discover yours. Cyndy’s mission is to help women develop the confidence to succeed on their terms. During this interactive session, we will:
• Explore what it means to have a personal brand that communicates exactly who you are and how you want to be seen by others;
• Get a sneak peek at how others see you;
• Learn what it means to create a brand that establishes you as a subject matter expert in your field;
• Get introduced to how to dress in a way that communicates your intentional image.
Cyndy coaches professional women to discover their personal brand and live it inside and out. Her mission is the help every woman develop the confidence she needs to show up in the world as her true self and succeed on her own terms. This is your opportunity to learn from one of the best.
This session will be introduced by Silvia Dumitrescu, WNG Board member and Chair of the WNG Women’s Leadership Forum.
New tech, shorter timelines, and rapidly changing tactics… It seems almost impossible to understand marketing and communications in the digital age, not to mention understanding public relations!
So, you’re running your business, or leading a communications or marketing department, and you don’t have time to do everything… You’re tempted to cut corners on your own marketing and PR, and you find yourself resorting to “doing what we always used to do”… Well, that’s no way to grow your business!
Please join the WNG Communications Roundtable and WNG Entrepreneur Roundtable when we meet to discuss “Communication and Marketing Strategies that Will Grow Your Business.” Come learn from our presenters how to cut through the noise to identify cutting-edge marketing and PR strategies that are actually easy to implement and will generate positive results. You’ll leave this session ready to take immediate steps to expand your online reach, increase engagement, measure results, and raise awareness about your brand. This event includes a breakout session where you can explore ideas with our presenters to develop solutions for your business. Of course there will be plenty of networking both before and after our formal program.
If I got paid a dollar each time I heard this, my piggy bank would overflow! This collective yearning for “more clients” is shared by nearly all business owners around the world. But most of them don’t realize that they are missing a critical element.
It’s not one thing that is missing, it’s a series of steps you need.
In the ‘5 Star Success Blueprint’, the first step is to identify the skill at which you personally excel, your USP, and, finally, your target client. This understanding allows you to narrow your focus and finetune your message. Then you move to the second step–selling.
Here is what we will cover in this boot camp style training:
- Solid and increasing sales showcase a well-executed transfer of confidence to the buyer. I will share some essential strategies to increase sales, using my method of “Getting Inside the Client’s Head.”
- You will learn which elements are needed to create a value proposition that is customized to solve each client’s specific need. From pinpointing what clients actually want, to pricing it correctly, to effectively positioning and packaging it, this presentation outlines a unique relationship-based sales solution.
- Learn how to better analyze clients, negotiate firmly and create mutually beneficial partnerships with those clients—all with the aim of increasing your bottom line.
You will take away:
- How to solve your client’s problems from a partnership perspective
- What elements are required to isolate your prospect’s wants and needs
- How to avoid the single biggest mistake most salespeople make
Invest some of your time now and win more clients, sell them more and feel great! This training is open to ALL business owners—you do not have to be a NAWBO member–so please join us!
Beate Chelette- NAWBO- LA, a first generation immigrant is The Growth Architect® and served as the Programming Chair for the National Association of Women Business Owners (NAWBO-LA) and remains an active member. Once $135,000 in debt and a single mother, she successfully sold her business to Bill Gates in a multi-million dollar deal.
Beate has served thousands of Entrepreneurs, Founders, and Small Business Owners through her online courses, one-on-one training programs and live speaking events. She develops custom entrepreneur skills programs for her clients and trains entrepreneurs in her system through the 5 Star Success Blueprint, that shows how to grow, build and scale a business from idea to acquisition.
She is a respected speaker and mentor and is the author of the #1 International Amazon Bestseller“Happy Woman Happy World – How to Go From Overwhelmed to Awesome”, a book that corporate trainer and best-selling author Brian Tracy calls “a handbook for every woman who wants health, success and a fulfilling career.
Here’s your chance to meet new members and catch up with current members! Bring guests and introduce them to your BWN connections. Learn something new about another member. Set up a coffee meeting with a member you’d like to know better. Ask for advice. Find a mentor. Use this entire meeting time to build relationships and forge new connections!
Members: Early Bird – $35 in advance, $50 day of meeting
For more information, please contact Doris Walsh, Director of Membership.
Healthcare and business leaders in Northern Virginia will come together to discuss how the power of technology can be used to drive innovation in healthcare. Innovative ideas/tips will be combined with case studies from organizations in healthcare and other industries, intended to give attendees workable ideas that can be translated into immediate action.
Who should attend:
CEOs and Senior Executives of healthcare organizations and health-oriented companies looking to capitalize on the promise of technology to improve business results, quality, care, and performance.